Chris is a Managing Partner of China Ni Hao(TM) LLC, and is expert in the travel and hospitality industries involved in building and retaining loyally within the burgeoning China-US leisure travel sector.
His extensive, nearly four decades of experience in international marketing and product positioning with the firm, Spring O’Brien brings new perspectives to the emerging and evolving China travel sector. He is expert on all aspects of the China travel market, and has traveled extensively on behalf of the China National Tourist Office.
In particular, Chris has participated in meetings with the marketing staff for the Winter Olympics to be held at Zhangjiakou in 2022, and is a prime facilitator for US ski areas seeking closer relationships with this venue.
Chris was a principal in the delivery of the first China-US Aviation Opportunities Symposium in Las Vegas in August of 2015.